About the trust
In 2003, Cookie Time Limited co-owners (and brothers) Michael Mayell and Guy Pope-Mayell decided they wanted to expand their focus beyond the business of making cookies and help make a difference to the lives of young New Zealanders. The result was the Cookie Time Charitable Trust.


The Trust’s mission is to help Kiwi kids discover their gifts through innovation in learning, thinking differently and physical pursuits. Inspired by children’s enthusiasm for life, learning and exploring, and from their natural sense of discovery and wonder, the Trust is dedicated to supporting projects that enable children to reach their full potential, allowing them to explore new and exciting challenges that allow their creativity and abilities to flourish.


Trust board

Trust Board

Guy Pope-Mayell: Trustee

Co-owner and director of Cookie Time Limited, and father of four. Also co-founder and Chair of Trustees of Dyslexia Foundation of New Zealand, and co-founder of eTime. Guy's passion for family, cookies, digital technology and education combined with the support of wife, Suzanne Pope-Mayell and her strong background in Montessori education provides a very real and up to date understanding of the education sector.


Michael Mayell: Trustee

Entepreneur, founder and co-owner of Cookie Time Limited, Michael is passionate about people achieving their potential. And childhood is the essential place to start, where discovering what you are good at can set you up for a lifetime of positive engagement. As a father to three children, and Dad to five, Michael is directly involved in helping young children discover their gifts. And he’s also learnt that our children can teach us as much as we teach them! Michael’s creativity and 'can do' attitude brings unlimited energy to the Trust's activities.


Tim Keenan (B.Com): Trustee

Managing Partner at Grant Thornton Accountancy (Christchurch). Father of three, Tim brings professional financial management capability to the day to day operations of the Trust. His active lifestyle is balanced between a dynamic business involvement and family life. A real commitment to the development of young people drives his involvement on the Trust.

Ron Davis, founder of Davis Dyslexia Association International
Born autistic, Ron Davis grew up labelled a 'dummy' at home and a 'retard' at school. Despite his severe learning disabilities, he became a successful engineer, businessman and sculptor. Davis was functionally illiterate until the age of 38 when he discovered a method that allowed him to read a book cover to cover for the first time in his life without struggling.

Observing that those with dyslexia and other types of learning differences have visual, multi-dimensional minds which are less predisposed to word-based thinking, Ron discovered that when control can be gained over perceptual disorientation, then someone who is dyslexic will be able to read and write without problems. From these insights, he went on to develop training procedures known as the Davis Dyslexia Correction Programme. The programme includes a creative learning process called Symbol Mastery which allows dyslexic students to model symbols and words in clay so they can exercise their creativity, at the same time learning to read with full comprehension. The Davis methods have a 97% success rate at addressing dyslexia and related conditions such as dysgraphia, dyscalculia, attention difficulties and dyspraxia.

Davis Dyslexia Association International was founded in 1995 by Ron and Alice Davis. It now has branches all over the world, including New Zealand. Davis has helped many thousands of adult and child dyslexics all over the world to read and see their way of learning as a talent and to enhance their natural creative ability.

Listen to Ron Davis being interviewed by Kim Hill on Radio New Zealand 26.06.04 (MP3 file)

Kirsteen Britten
Within four years of winning the Miss Canterbury title at just 15 years old, Kirsteen had become an international fashion model; living in London, Paris and New York, and working on photo assignments around the world. She appeared in (and on the covers of) the world's top fashion magazines - Vogue, Elle, Cosmopolitan and Marie Claire - to name just a few.

She married renowned Kiwi motorcycle engineer and inventor John Britten in 1983 and they had three children together. One of the things they had in common was difficulty with traditional academic learning – he was dyslexic, she has dysphagia. Considered stupid at school, John went on to become a highly acclaimed motorcycle designer before his death from cancer in 1995. His V-1000 motorcycles are regarded as high art (exhibited at Te Papa and the Guggenheim) and high performance (four world speed records, winner of races at Daytona and in Holland, England and New Zealand).

Kirsteen says people with learning differences look at life differently. She describes herself as a kinesthetic learner, needing learning to be a tactile experience. "We look at life differently. We think differently … I think my late husband John was very much a doer in his learning process as well. John was considered slow at school but went on to be called a genius." After completing a Davis Dyslexia Correction Programme, Kirsteen’s own literacy greatly improved and she is now a Davis Facilitator.

Mackenzie Thorpe
Internationally renowned artist Mackenzie Thorpe was raised in the industrial town of Middlesbrough, England in the 1950s. The eldest of seven children, his father worked as a labourer and his mother as an auxiliary nurse. Like most of their community, life for the Thorpe family was at times a struggle. He remembers a strong sense of community spirit and warmth and humour but also loneliness and isolation. The impact of these early years remains apparent in his work today.

Mackenzie had undiagnosed dyslexia and left school without qualifications. He worked in a series of manual jobs but eventually got the courage to apply to his local Art College. His natural ability to draw and create gave him an outlet for expressing himself and, while his lack of education and a barely readable application did little to support his application, the strength and volume of work that Mackenzie presented saw him succeed. He first won a place at Middlesbrough College of Art and subsequently the Byam Shaw School of Art in London.

After leaving art school, he spent several years working with inner-city children in London, before moving to North Yorkshire to set up a studio, as well as his own gallery with his wife Susan, and children Owen and Chloe. Since then, he has become one of the world's most collected and sought-after artists.










































































































































Cookie Time Charitable Trust

About the trust
MILESTONES
INNOVATION IN LEARNING
THINKING DIFFERENTLY
PHYSICAL PURSUITS
FUNDING
CONTACT